MULTI-PLATINUM JUNO AWARD WINNING ARTIST PRESTON PABLO LAUNCHES NEW SINGLE “ONE LAST SONG”

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“The next big Canadian pop star.” – CBC Q with Tom Power

“With a commercially acute sound, definitive musicality and an image that more than matches his talent, Preston Pablo looks set to achieve huge success.” – Wonderland Magazine

“Keep your eyes on Preston Pablo.” – Slice

27 SEPTEMBER 2024 (TORONTO, ON) – Today, quadruple-Platinum, JUNO Award-winning singer-songwriter Preston Pablo begins his next chapter with the release of the new single “One Last Song” via 31 East/Universal Music Canada, the country’s leading music company. There has been an overwhelming fan demand for the track ever since Preston began sharing teasers online in recent weeks, garnering over 109K social views across platforms. Listen HERE.

The new single, produced by Banx & Ranx, Ruffsound, and RealMind, captures a poignant moment. Preston explains, “This song represents a moment of hopelessness. It’s a bittersweet realization that something isn’t working between two people. Instead of dwelling on the sadness of the situation, it focuses on one last moment of happiness before letting go.”

He adds, “This song came together quickly because it was coming from a very real place at the time. It’s not meant to make someone feel sad, which is why it sounds up-tempo and bright. The message is there, but I still want people to dance to it. If anything, I would want it to offer a sense of relief. I’m excited for it to be out and for people to make it their own.”

“One Last Song” directly follows the virality of Preston’s latest single “Dance Alone,” which crossed international borders and included remixes from Colombian singer-songwriter Juliana, and Nigerian singer-songwriter Qing Madi and Nonso Amadi. “Dance Alone” has enjoyed extended success at Canadian radio, peaking at #5 at AC, #6 at Hot AC, at #9 at Top 40. Upon its release, it was the #1 most added overall and #1 most added to Top 40 radio in Canada. The track has a total of 718K creates and 480M views on TikTok. Across his catalogue, Preston has achieved over 905M views on TikTok.

Preston started 2024 by touring with Jon Vinyl across the U.S. and working on new music with top producers like Banx & Ranx, Rico Love, Ikky, Jamal Europe, and more. One of the youngest artists to emerge in the Canadian music scene, the R&B/pop star received the JUNO Award for Breakthrough Artist of the Year in 2023. That same year, he featured on “Admirin’ You,” a single with JUNO Fan Choice Award winner Karan Aujla, which was part of the highest charting Punjabi album in Canadian history.

“Flowers Need Rain” ushered in this major moment for Preston. The multi-Platinum single peaked at #1 on the Shazam chart in Canada and reached #1 at Canadian AC radio. It currently has over 172 million global streams that continue to grow to this day. This led to Preston being honoured in Forbes’ 30 Under 30 list in Canada, and brand collaborations with Rockstar Energy, Taco Bell, OLG, and more. Along the way, Preston has supported artists including Lewis Capaldi and NF during Canadian tour stops.

Following his breakthrough success, Preston is embarking on a new chapter by focusing on crafting soulful songs and collaborating with the right people, creating music that brings him happiness beyond traditional genre boundaries. “One Last Song” is about discovering who he really is as a person and intentionally reflecting on his behaviours while in a relationship.

Stay tuned for much more to come from Preston Pablo.

Photo Credit: Eric Richards
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ABOUT PRESTON PABLO:
JUNO Award winner, Preston Pablo is one of the fastest growing R&B/pop artists in the country right now with over 3.6 million monthly listeners on Spotify, 172 million streams from his breakthrough hit “Flowers Need Rain” with multi-platinum producer-songwriters Banx & Ranx, a feature on Punjabi hit “Admirin’ You” from Karan Aujla’s highest-charting Punjabi album in Canadian history, and 718K UGC creates from his viral social media hit “Dance Alone” with a Spanish remix from Colombian singer-songwriter Juliana and another remix from Nigerian singer-songwriter Qing Madi and Nonso Amadi.

Preston started 2024 by touring with Jon Vinyl in major cities all over the U.S. while engaging with over 389K followers on TikTok. The past year of exponential growth and working with top producers like Banx & Ranx, Rico Love, Ikky, Sammy SoSo, Jamal Europe, Milano, and Nate Ferraro, is the main inspiration behind Preston’s upcoming single release later this year. Preston will be releasing “One Last Song,” a new pop song in the fall, which explores feelings of hopelessness and accepting it’s okay to take a step back sometimes.

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